In this time and age of social media marketing, it is very important to know how to boost your products so that the sale increases and you make profits out of it. Social media marketing has changed a lot since its inception. Earlier it was all about how many followers you have in your Facebook and Instagram account. Now it is about how many people are referring your brand and services to others so that they purchase your products in return.
At the same time, and specifically due to COVID pandemic, a majority of businesses are moving toward online presence by offering their products and services through an online store. Fortunately, there are so many ecommerce platforms available that help businesses to build up an online store. These ecommerce platforms let you build your very own online store without any coding skills, a bottomless budget, or a degree in web design. They come packed with ecommerce-specific designs and features to make setting up your business as easy – and successful – as possible.
Among these platforms, Shopify is one of the best ecommerce platforms for small-to-medium size businesses that need their hands held when setting up their store. Everything you need is already integrated into the platform: from storefront design to content marketing to performance analytics. However, once you have the basics set up, it’s a simple matter to upgrade your store with third-party apps for different tasks.
Depending on what your marketing goal is, there are a variety of marketing applications available in the Shopify app store that can fit your needs. Customer retention, email marketing, social media marketing, SEO, ads and retargeting forms the major categories of marketing apps at Shopify marketplace. The ultimate goal of these apps is to capture the attention and loyalty of customers through various funnels such as social media, contests, loyalty programs, and more.
We are so excited for having our first product as a Shopify application that can support any online store backed by Shopify. FarOut Shopify app is the first digital marketing platform that enables your business to convert every typical customer into a social-media influencer. FarOut aims to leverage the most out of word-of-mouth marketing by putting customers at the heart of your marketing strategy. You can imagine it as a referral marketing where every typical customer promotes products/services of a business on their favorite social media, in exchange for a discount. In other words, FarOut efficiently integrates several marketing strategies including referral, social media, influencer, and review generation marketing all together.
Through our social-sharing platform, FarOut generates a ready-to-share photo that your customer can simply share on their favorite social media. The generated photo includes: (1) Your customer’s rating, review, and photo; (2) Your social media page(s) and hashtag(s); (3) a (non-active) Promo Code. Then, FarOut verifies your customers’ post using the state-of-the-art AI algorithms. If the post is verified, the shared Promo Code is activated and can be redeemed by your customers and their followers.
If you believe in the power of word-of-mouth and social media, then let’s try FarOut Shopify app. We offer a one-month risk-free trial that allows you to play and see if it is a good fit for your marketing needs.